You may have come across the term ‘Personal Branding’ at some stage during your career and thought to yourself: What is a personal brand? And why is it important? In anticipation of our upcoming ‘A Masterclass on Personal Branding’ event, we sat down with Personal Brand Specialist, Fi Mims, to find out these answers and the benefits of personal branding.
To help us understand both sides of the debate within the marketing profession, we decided to go straight to the source and asked ChatGPT to summarise it for us. The Result: A very balanced, succinct, and thorough response actually!
Have you been thinking about giving back in some way this year? And focussing more on your own professional development? Mentoring with Marketing Women Inc in our September 2023 intake might be the perfect opportunity for you to do both.
This is what happened to Kassandra Humphreys, Head of Marketing, Australia and New Zealand for IG Group, a global leader in online trading and investments, when she volunteered as a mentor for the MWI Mentoring Program.
What do Mia Freedman, Jacinda Ardern and Oprah have in common?
Not only are all three women incredible leaders who are successful in their respective careers, but they each also had a mentor.
The new film has definitely been cleverly promoted, but is it enough to save Barbie? Or will it just have us wearing more pink this year?
Gillian Victor is the National Manager Marketing and Engagement for Able Australia, a leading disability and community supports provider. After participating as both a mentor and mentee in MWI’s Mentoring Program, in 2022 she joined the committee as one of the leads for our mentoring program.
Whether it’s a podcast to listen to while out for a walk, a book to read before you go to sleep at night, or a television series to watch over a weekend – we’re sure you’ll find something to educate, entertain or inspire you!
Whether you’re an experienced marketer, or you’re just at the beginning of your career – and no matter your industry, location, or specialty – there really is something for everyone in 2023!
If you’re anything like us, your email and social feeds are probably currently filled to the brim with articles promising to update you on the latest and greatest in marketing.
To save you from reading through all of them to find the gems, we’ve pulled together this list of some of the best trend articles published recently.
Kelly Schulz is the Head of Brand and Marketing at Belong, Telstra’s challenger brand. She is responsible for all aspects of marketing and has a team of 20 people reporting to her, directly and indirectly. She is also vision impaired, has a guide dog named Velvet, and has been legally blind since birth.
